You will enjoy peace of mind with True North.
We’re leading the way in print management – delivering solutions that provide our customers with superior service, cost management and innovation.
Add our specialist skills to your team, for better management of print and brand materials. You will see improved results that are quantifiable. And your people will have more time to deliver results in other areas.
Extending beyond print management, True North champion the term Brand Logistics; the art of managing multiple services.
Our people bring you a greater level of skill and experience. Our world-class system provides you with unique features and assists the enhancement of processes. We integrate design, procurement, production and distribution services for all your operational and marketing items, including electronic solutions and optimizing your internal resources.
Your individual needs are at the heart of our business model, driving everything we do for you.
As our name suggests, we are free from bias, to provide a qualified solution that best meets the needs of each individual customer. This comes naturally to us, since it stems from our core values.
Organisations seeking an in-house print management solution can benefit from our system technology, process consultancy plus supplementary specialist resource.
“Click” on the image below to reveal the meaning of our core values:
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Brand Logistics
Effective integration of design, procurement, production and distribution services for all your operational and marketing items, including electronic solutions and the optimizing of your internal resources.
You will enjoy superior service, cost management and innovation, through our people, process and technology.
Your best interests are at the heart of what we do.
You will benefit from the skills and knowledge of the best in New Zealand’s print industry. Our team share a view on the benefits of independence when assessing the best solution. We share a view on the importance of IT systems and how each solution should be customised to the individual. We share a view on transparency of promises, plus the significance of measureable quality and performance.
Total Cost of Ownership reductions are achieved through our understanding of all the factors. And our proven Demand Management skills will lead you in printing less.
Advantages are gained with True North’s unique system, which allows us to apply our knowledge in a way that works for you. Our system is also a major force behind our core value of efficiency – reducing operating costs and enhancing how we integrate with customers and suppliers.
Your solution is future proofed by our continuous research of traditional, new and emerging technologies.
We work with some of New Zealand’s leading organisations, directly and via their design agencies. Our appreciation for the role performed by agencies assists us in removing the “noise” often experienced between a print manager and the client’s agency.
True North: our name reflects our independence and integrity. Free from bias to provide a qualified solution that meets the needs of each individual customer.
Brand Implementation Specialists: delivering results across all branded materials – Marketing & Operational. Printed items and more than print.
Brand Logistics: extending beyond print management, we champion the term Brand Logistics; the art of managing multiple services.
True North’s services are proven. Our customers include major organisations in Retail, FMCG, Insurance and Financial Services. Please contact us for case studies and testimonials.
We’d be delighted to learn more about your needs and demonstrate how we would deliver results.
People
You’ll enjoy a proactive, hands-on and personable service. We relate to your needs, and take ownership of your brand, your goals and all that we do for you.
Board: reflecting the importance placed on ensuring we provide leading solutions to our customers, through a service platform that is robust and well governed. Our board includes a wealth of knowledge in corporate procurement, IT, financial and legal services.
Team: providing our customers with the best in the industry. Outstanding skills and experience, within an highly efficient, cost effective and scalable structure.
Culture: recognising the importance of people and adapted to attract the best. Our motivation comes from enhancing the results of our customers, plus the satisfaction of being intimately involved with many of New Zealand’s leading organisations. And since our people take ownership of our promises to you, we offer them ownership in our business.
Location: local to Auckland, Hamilton, Tauranga and Wellington.
Board
Craig Haycock - Consultant to Board
Craig has over 20 years in the financial services industry both here and the UK. He currently leads the Strategy and Specialist Business for BNZ Partners and has a broad and in depth knowledge of NZ industry, leadership, and strategic thinking.
A graduate of Massey University with a Agricultural Science degree, he has completed further post graduate study in Corporate Finance and is also a member of the Institute of Directors.
Craig’s involvement with strategy and structure is a major contribution to True North’s ongoing successful development.
Neil Livingstone - Director
With a background in engineering and product design, Neil has performed significant roles within the telecommunications industry.
Applying organizational and strategic skills, as General Manager Services for Ericsson he led solutions for Telecom, Vodafone and other major customers. Then to General Manager at Modempak and Chief Operating Officer for Provenco Cadmus, Neil is now Vice President at Endace; a global leader, designing, developing and supporting technology that is recognized by an elite worldwide client base of Fortune 5000 enterprises and government agencies.
Neil brings a wealth of talent and vision to True North ensuring we continue to lead our customers with related information technologies.
Ashton Welsh - Director
A Barrister and Solicitor of the High Court of New Zealand (admitted in 1991) Ashton has enjoyed 18 years in private practice and in-house legal services.
His roles have included Solicitor at Russell McVeagh, Corporate Solicitor for the City of Auckland, Vice President Legal Counsel at ISL and Head of Legal & Business Affairs for FINA and World Sports Management SA. Ashton then had a commercial role within the management team of 32nd America’s Cup, Valencia before becoming General Counsel / Legal Director for Ovation Sports and Mindspring AG.
True North benefits from Ashton’s exceptional ability to relate to our customers and direct the development of our services.
John-G Snaith - CEO
Financial and sales management skills combined with leadership of a highly experienced team of specialists.
John’s career started in business management, then territory manager for Mercedes-Benz (UK) and post-graduate accountancy qualification led to 11 years in General Manager roles; 5 years with Volvo New Zealand and 6 years with Trio Group.
John thrives on being truly involved in our customers’ businesses, learning their issues and determining ways that we can support and influence their success.
Few other roles offer the opportunity to work closely with so many leading New Zealand brands. He focuses on the service delivery and development of existing customer relationships, and the securing of new ones.
John has proven talent designing the structure and implementation of outstanding solutions.
Management Team
Rachel Arlidge - General Manager
Rachel has developed unique skills and knowledge through more than 16 years in the print industry.
Starting her career as a qualified Product Designer, Rachel has been involved with off-set and digital print manufacturing on the factory floor, plus the management of advertising agency design studios. She has then pulled this experience together in print management roles, actively involved in the implementation of new print solutions for Air New Zealand, Coca-Cola Amatil, Coca-Cola Oceania and ING.
Rachel is highly effective, relating to the needs of customers and all the factors that affect Total Cost of Ownership. And there is no equal to her approach to Demand Management.
Rachel leads our team with hands-on involvement in our servicing of customers.
Carol Griffin - Manager, Sytem & Distribution Services
Having grown up within the print industry, Carol draws from over 25 years of experience.
Her roles within print manufacturers have developed a thorough understanding of the entire print process and related technologies. This has led to her involvement with major corporates, assisting their determination of the optimum print solution, including Air New Zealand, Coca-Cola Amatil and Barfoot & Thompson.
Carol combines her IT skills and knowledge of Tharstern MIS to head our development of customised web-based initiatives as well as the coordination of warehouse and distribution services.
Suppliers
You will benefit from the expertise, pricing and leadtimes of the best manufacturers in our industry.
Suppliers play a crucial part in our services for you. We have developed a wealth of long-standing relationships with the best in our industry.
New Zealand’s print industry includes many specialist manufacturers. True North ensure you are always using the optimum supplier for each job. Our skills extend far beyond “brokering” and our research will provide you with added value throughout our relationship.
Strengths within Values
Higher performance is achieved more naturally when you believe in what you do.
Trust True North to deliver what you want, when you want, under the terms you want.
And when you aren’t sure what you want, our research will provide you with choices.
“Click” on the image below to reveal the meaning of each Value.
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